Selling to Doctors in the Fast-Growing Outpatient Market

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The Shifting Buyer Landscape

Understand how the selling paradigm is shifting as outpatient volumes rise to phenomenal heights across the U.S.  Gain a deeper understanding of the key trends impacting physician purchasing and the improved strategies for selling to the increasing number of providers serving the ambulatory market.

This webinar will cover how:

  • To identify ideal selling opportunities in the large ambulatory care market, including 1.6 million allied health professionals
  • Traditionally inpatient acute care environments, including cardiology, orthopedics, gynecology, and advanced dermatology, among other practice areas, are shifting
  • Payment reforms, technology advancement, and patient sentiment are driving change in the ambulatory care market
  • To target the key physician influencers across multiple facilities and networks



About the Presenter: Taylor MacLeod

Manager of Customer Success, Definitive Healthcare

With a strong foundation in both the clinical and research sides of the medical field, Taylor has used his experiences to help life science companies hone in on their sales and marketing strategies. Taylor leads a team at Definitive Healthcare that provide hands-on sales and consulting experience to mid to large-size companies in the healthcare sector.

Early Career: Medical Assistant at Bringham and Women's Hospital


About Definitive Healthcare

Definitive Healthcare is the number one healthcare data and analytics platform, delivering information on every care provider in the U.S. Based on 3 billion+ medical and Rx claims, the platform empowers users to analyze referral patterns, financial metrics, clinical data, HCAHPs scores, and other data on hospitals, physicians, medical groups, IDNs, surgery centers, long-term care facilities, and others. Request a free trial to explore the platform.