Reach patients and providers with precision
HIPAA-compliant audiences built for your marketing campaigns. Activate across any channel and drive measurable performance.
Trusted by leading agencies and in-house marketing teams
Real audiences. Real results.
Cost per click improved 68%
Premier Healthcare Agency
Cost per lead decreased 27%
National Health System
289% improvement on campaign CTR
Biopharma Healthcare Agency
Click to form completion improved 12%
Online Mental Health Company
Consumer audiences that perform
Target patients based on real clinical signals, not inferred data. Our consumer audiences are built from de-identified claims, so you reach people showing actual health behaviors that match your brand’s indications.
- Condition, medication, and procedure targeting
- HIPAA compliant
- Live in 3 to 5 business days
HCP audiences built for impact
Reach the providers who influence treatment decisions. Our opted-in HCP audiences let you segment by specialty, prescribing behavior, patient mix, or affiliation to put your message in front of providers who can actually move the needle.
- Opted-in providers for compliant outreach
- Claims-based specialty and prescribing data
- Custom audience builds available
Connect patients to providers
Most platforms make you choose: target patients or target HCPs. We let you do both, together. Link patient populations to the providers treating them so your campaign works across the entire care journey.
- Reach patients of specific provider lists
- Target HCPs treating your patient segments
- Coordinate messaging across DTC and HCP
Privacy that holds up
Compliance is not a feature. It is how we build everything.
De-identified from the start
All data undergoes HIPAA-compliant deidentification before any audience is built. No exceptions.
Zero-knowledge methodology
We never use PHI, inferred health data, or consumer attributes. Built for the strictest state and federal laws.
Audited and verified
Regular third-party audits. Proactive compliance. Built to stay ahead of regulations, not chase them.
Reach your audience across multiple channels
Our proprietary healthcare data ensures you’re engaging the right decision-makers with precision and scale wherever they spend time online.
From request to activation in days
Three simple steps. Fast delivery. Expert support throughout.
1. Tell us what you need
Share your targeting criteria, campaign goals, and platform preferences. Choose from custom builds or pre-built segments.
2. We build & deliver
HIPAA-compliant audience built from real-world healthcare data, formatted and ready for your platform.
3. Activate & optimize
Upload to your DSP, social platform, or CRM. Launch campaigns with refresh options available.
Frequently asked questions
Our audiences are built using real-world healthcare data—curated, cleansed, and modeled into privacy-safe segments. We offer both HCP and DTC audiences across therapeutic interests, patient journey progress, treatment history, and demographic-based criteria. Segments are built using deterministic and probabilistic methods, depending on campaign goals.
Yes. We strictly adhere to HIPAA and all relevant federal and state privacy regulations. All DTC audiences are de-identified and created using a zero-knowledge methodology—no personal health information (PHI) is ever used or stored. We also conduct regular audits, follow internal privacy protocols, and incorporate feedback from third-party privacy experts.
Privacy isn’t a one-time task—it’s the core principle guiding our product development and innovation for the long term.
You can activate our audiences across leading DSPs (e.g., The Trade Desk, DV360), social platforms (Meta, LinkedIn, etc.), and client-nominated platforms. We also support activation through agency and holding company platforms.
If you prefer a fully managed solution, our in-house campaign management team can execute campaigns on your behalf—for a management fee based on your volume commitment. This service includes trafficking, optimization, and reporting to ensure performance and compliance from start to finish.
Most audiences can be delivered within 3–5 business days:
- Day 1-2: Segment build
- Day 3: QA and match rate validation
- Days 4-5: Platform distribution
More complex or custom segments may require additional time. We prioritize fast turnaround while maintaining data accuracy and compliance.
Digital Audiences
Reach your ideal healthcare audience
Find the patients and providers who matter most. Activate them across every channel. All with privacy-safe precision.