Unlock value: Data-driven decision making with VHC Health
About the webinar
56% of respondents in a recent Strata outlook for healthcare survey said managing strategic and performance improvement initiatives is their top priority for 2025. But with limited resources and increasing patient expectations, implementing change, expanding care, and making an impact on the organization can seem impossible.
In this webinar, learn how the business development team at VHC Health is powering their growth strategy and making informed decisions with insights and analysis from Definitive Healthcare.
In this session we will:
- Identify providers to consider for partnership
- Assess providers in a market to understand their key clinical activity
- Prioritize practices and community needs for business development engagement
Watch on demand
Our speakers
Robin Adams
Vice President, Business Development, VHC HealthRobin Adams is an accomplished healthcare leader with dual graduate degrees in Genetics and Business Administration. With a strong foundation in clinical knowledge and operational strategy, Robin brings over two decades of experience driving performance improvement, enhancing patient outcomes, and leading cross-functional teams across complex healthcare environments.
Robin’s expertise spans healthcare administration, strategic planning, business development, clinical workflow optimization, and data-driven decision-making. Known for a collaborative leadership style and an unwavering commitment to quality care, Robin has successfully led initiatives in value-based care, population health management, and technology integration to streamline services and elevate patient satisfaction.
Whether guiding hospital operations, managing interdisciplinary teams, or spearheading new service line development, Robin consistently delivers results aligned with both organizational goals and community health needs.
Julie Mortimer, MS, BSN, RN
Growth Officer, Ambulatory Services, VHC HealthJulie Mortimer, MS, BSN, RN, is the Growth Officer for Ambulatory Services at VHC Health, where she drives business development to grow strategic service lines and strengthen partnerships across the community. She brings a strong background in nursing leadership and quality improvement. She led system-wide performance initiatives and supported regulatory alignment. Julie is committed to advancing patient-centered care and strategic innovation in healthcare.
Meg Cole, MSN, RN, RNC-MNN
Growth Officer, Women’s Health Services, VHC HealthMeg Cole, MSN, RN, RNC-MNN is the Growth Officer for Women’s Health on the Business Development team at VHC Health. With over 15 years of nursing experience, Meg has served in progressive leadership roles in Nursing Education and OR Service Line Coordinator. She brings a specialized focus in behavioral health and women and infant health, driving strategic growth, service line development and clinical excellence across the healthcare system.
Emilio Ruocco
VP, Provider and Market Solutions, Definitive HealthcareEmilio Ruocco is a recognized expert in patient and provider claims data, analytics and interpretation. He joined Populi, a Definitive Healthcare company, in December 2021 from Mercury Healthcare, where he was Vice President of Product Strategic Enablement for Physician Relationship Management & Claims Data Insights. From 2014 to 2020, Emilio held several leadership roles at Evariant, Inc., prior to its acquisition by Healthgrades/Mercury. His extensive healthcare experience includes commercializing several components of the Crimson technology suite at The Advisory Board, now part of Optum, Inc.