Healthcare Insights
Largest dermatology physician group practices
When looking to sell your healthcare product, software, or service to physician group practices, it’s essential to narrow your scope for more efficient marketing and sales targeting. While targeting physicians based on location is one possible tactic, it can also be useful to target physician groups within a specific specialty based on the benefits your product or service could offer their practice. If you’re targeting dermatology physician groups, focusing on the largest groups can be an effective sales strategy.
How many dermatology physician group practices are there in the U.S.?
According to our database, there are 3,123 active dermatologyphysician group practices in the U.S. It’s important to note that a physician group may have several different locations, which allows physicians to remain competitive in the market by giving them access to more patients. Generally, the physician groups that encompass more physicians have more locations as well, leading to a greater reach.
Why target dermatology physician groups?
Physicians at dermatology practices are at the forefront of treating and managing dermatology conditions. They rely heavily on proper equipment, technology, and trained staff to provide the best patient outcomes. Therefore, targeting large dermatology physician groups can translate to significant sales opportunities if you offer a product or service that remedies their challenges or addresses their needs.
Furthermore, there is value in targeting physician groups rather than other healthcare organizations—they often centralize purchasing decisions, which can lead to bulk sales and long-term partnerships. And partnering with respected physician groups can enhance your credibility, market visibility, and influence on the market as a whole.
| Rank | Dermatology physician group | State | Definitive ID | # of physicians | Explore dataset |
|---|---|---|---|---|---|
| 1 | Forefront Dermatology | WI | 956084 | 305 | Explore |
| 2 | Advanced Dermatology and Cosmetic Surgery | AZ | 755566 | 177 | Explore |
| 3 | Schweiger Dermatology Group | NJ | 956755 | 148 | Explore |
| 4 | Epiphany Dermatology | TX | 946469 | 113 | Explore |
| 5 | West Dermatology | CA | 742934 | 100 | Explore |
| 6 | Riverchase Dermatology and Cosmetic Surgery | FL | 606646 | 86 | Explore |
| 7 | Pinnacle Dermatology | IL | 963460 | 78 | Explore |
| 8 | California Skin Institute | CA | 808906 | 70 | Explore |
| 9 | Golden State Dermatology (AKA Walnut Creek Skin and Laser Inc) | CA | 779023 | 57 | Explore |
| 10 | Skin and Cancer Associates Plantation | FL | 1051220 | 57 | Explore |
| 11 | AP Derm | MA | 1054723 | 56 | Explore |
| 12 | Frontier Dermatology (FKA Silver Falls Dermatology) | OR | 690718 | 53 | Explore |
| 13 | Skin & Cancer Associates | FL | 616847 | 52 | Explore |
| 14 | Westlake Dermatology | TX | 699249 | 50 | Explore |
| 15 | Dallas Associated Dermatologists PA | TX | 629548 | 46 | Explore |
Fig. 1 Analysis of data from the Definitive Healthcare PhysicianGroupView product. The number of practices represents only those listed as “active” in our database as of August 2024. Data accessed August 2024.
What is the largest dermatology physician group in the U.S.?
Forefront Dermatology is the largest dermatology physician group in the country based on its number of physicians with 305 members, nearly twice as many as any other dermatology physician group. Its physicians cover more than 230 clinic locations across 26 states.
Advanced Dermatology and Cosmetic Surgery is the second largest dermatology physician group, with 177 physicians.
Schweiger Dermatology Group is the third largest dermatology physician group, with 148 physicians. It’s ranked as the #1 dermatology physician practice in New Jersey, New York, and Pennsylvania.
Tips for targeting dermatology physician groups
Once you’ve honed in on your target list of dermatology physician groups, it’s essential to remember their key focuses and frame your offering as a solution to their problems. Consider the following to effectively engage your prospects:
Understand their needs
Better understand the unique challenges and priorities of each physician group by drilling into data like procedure and claims data, tech install data, and even Medicare charges. Using these insights, you’ll be better able to prioritize high-impact prospects and personalize your outreach for maximum efficiency.
Highlight relevant benefits
Using your understanding of each physician group’s challenges, highlight the relevant benefits of your product, software, or service. Focus on how your solution can improve patient outcomes, enhance diagnostic capabilities, or optimize operations, and be sure to target the benefits to the physician group instead of presenting a generalized benefit statement—they’ll find more value in your product or service when you can show them how it will address their specific challenges.
Showcase success stories
Provide evidence of the real-world benefits of your solution. Whether it’s clinical trial data or case studies, select success stories that are most relevant to the needs of the physician group you’re engaging.
When you target a private practice doctor versus a hospital or health system, it is easier to contact, engage, and influence their executives and decision-makers.
Learn more
Healthcare Insights are created using data from the Definitive Healthcare platform. Want to explore additional data points, including Medicare charges, procedure data, and claims and affiliation insights? Start a free trial now to access the latest healthcare commercial intelligence on hospitals, physician groups, healthcare providers, and more.
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