FINANCIAL SERVICES WEBINAR
Three ways financial services companies leverage Definitive Healthcare to make the best strategic decisions
Over the last few years, factors like the COVID-19 pandemic, evolving reimbursement models, shifts in how patients seek care, increased competitive pressure and ongoing consolidation have amplified and accelerated changes in the healthcare industry. To navigate the complex landscape, financial services companies within private equity, investment management, investment banking, debt collection, revenue cycle management and accounts receivable need to gain a holistic, accurate and current picture of their markets and clients. Many of these companies have taken a data-driven approach to traverse these changes and solve their most critical business challenges.
In this 30-minute webinar, we’ll take a deep dive into how leading financial services companies are leveraging healthcare commercial intelligence in their organizations to:
- Understand the market by analyzing TAM, conducting PE due diligence and determining potential investments and M&A
- Segment and target prospective and existing clients
- Identify, contact and engage healthcare providers and influential decision-makers
About the speaker
Debbie Rosenthal, Senior Customer Success Manager, Definitive Healthcare
Debbie Rosenthal brings several years of experience working with the financial services sector to her role as a Senior Customer Success Manager at Definitive Healthcare. As a member of the Professional Services industry team, Debbie is dedicated to helping her financial services clients find the most relevant data to guide their business decisions.
Watch on demand
Get a sneak peek into the webinar! Read a preview of the transcript below:
Debbie Rosenthal (00:03):
Emily, we’re all good?
(00:23):
Good morning, everyone. We’re just going to wait another minute or so, for some other attendees to join.
(01:25):
Good morning, everyone. And thank you for joining me today. My name is Debbie Rosenthal, and I’m a Senior Customer Success Manager at Definitive Healthcare. Today, I’m going to talk to you about the three ways financial services companies leverage Definitive Healthcare to make the best strategic decisions. We’re going to be spending about 30 minutes together today. I’m going to start off with doing a brief introduction of myself, followed by just a couple of high level trends impacting healthcare today. Then, I’ll move into a little bit about Definitive Healthcare and our healthcare commercial intelligence. Then, we’ll talk about the three most common use cases of our financial services clients at Definitive. And then, we’ll wrap up with a Q and A session at the end. Please feel free to ask any questions during the length of the presentation in the Q and A tab. And if you have any technical difficulties, you’re welcome to put a note there as well. And if we don’t get to all of your questions in the Q and A, we’ll follow up with you after the webinar.
(02:30):
As I said, my name is Debbie Rosenthal and I’m a Senior Customer Success Manager in the Professional Services vertical at Definitive Healthcare. I work mostly with financial services clients, to help them solve their critical business issues and achieve their goals. In addition to financial services companies, our vertical includes management consulting firms, marketing firms, and other professional services firms whose own clients and prospects are healthcare organizations across the healthcare continuum. This provides us with a unique opportunity to not only partner with our own clients, but also ensure that they are getting the right tools and the right guidance to provide to their clients, so that their clients can also make the most effective business decisions and achieve their goals.
(03:19):
I’m not going to spend a lot of time on this slide, because I’m sure this is not new news for any of you on this call. But, in talking about trends, you can’t really talk about trends unless you talk about COVID 19. I’m not going to spend a lot of time here either, except to say that COVID really was either an accelerator, or a driver of trends that had already started before the pandemic. The perfect example of this is the patient care model and the changes there. Even before the pandemic, we saw trends of patients who were going to physician groups, urgent care centers, and ambulatory surgery centers, because they were looking for a more specialized, lower cost, high quality, and easily accessible way to get their care. In addition to that, they were also seeking help through telehealth, not only through telemedicine, but also through patient care monitoring, remote patient care monitoring.
(04:26):
What the pandemic taught us, is that we don’t necessarily have to go to the hospital to get effective and good care. This is leading hospitals and health systems even today, to rethink their models of patient care and move towards a more hybrid model that includes both in-person and virtual patient care. Consolidation also, this is not new. We all know that hospitals have been consolidating over the past several decades to gain market share. In fact, in a survey done earlier this year, executives across the healthcare space were surveyed, and 40% of them said that there was going to be an increase in vertical integration in 2022. And we’re going to talk about that a little bit more, a little bit later in the presentation. But one trend we are noticing is among physician groups. As the physician population dwindles and reimbursement models are changing, we’re seeing more consolidation in this area as well.
Consolidation also, this is not new. We all know that hospitals have been consolidating over the past several decades to gain market share. In fact, in a survey done earlier this year, executives across the healthcare space were surveyed, and 40% of them said that there was going to be an increase in vertical integration in 2022. And we’re going to talk about that a little bit more, a little bit later in the presentation. But one trend we are noticing is among physician groups. As the physician population dwindles and reimbursement models are changing, we’re seeing more consolidation in this area as well… .