Launching your medical device: Sales strategy development

About the webinar

Whether this is your organization’s first medical device or you’re part of an experienced launch team, bringing a product to market requires careful planning and data-driven strategic considerations for sales teams. Discover how our healthcare commercial intelligence, combined with unique step-by-step best practices, empowers you to launch new medtech faster and more successfully.

In this session we will:

  • Learn how to identify and segment target markets
  • Determine the best sales team structure for selling a new device
  • Build out your sales process from start to finish
  • Cover tips and suggestions for aligning cross-functional teams

Watch on demand

Our speaker

Mike Soucey Team Lead, Medical Device

Mike Soucey

Team Lead, Medical Device

Mike Soucey is a Sales Team Lead for Medical Devices at Definitive Healthcare. With nearly five years of experience, he specializes in helping medical devices companies use data and analytics to solve complex challenges in their sales and marketing strategies.

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