Optimizing your pre-launch activities to impact time to peak sales
Biopharma companies face significant commercialization challenges. In this industry brief, we examine some of the key challenges that exist in the biopharma industry, particularly in the early phases of commercialization, and review some of the ways organizations can address them.
There are three key processes biopharma companies can focus on to improve time to peak sales:
- Identify and remove data silos
- Optimize trial site and investigator selection
- Engage the right KOLs