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Medtech pricing strategies and how to optimize yours
Unlock the secrets of Medtech pricing strategies. Explore innovative approaches to maximize revenue and ensure your products stand out in the market.

Pharma’s embrace of real-world data is shaping the future of drug development
Discover how pharmaceutical companies are investing in real-world data to support the drug development process, from clinical trials to applications…

Elevate key opinion leader management efforts with KOL mapping
Identify and engage the right key opinion leaders with KOL mapping. Streamline your KOL management efforts with Monocl ExpertInsight.

7 tips for better physician email marketing
Discover effective strategies for offering email marketing services to doctors. Enhance patient engagement and grow medical practices with targeted…

How to measure ROI of physician liaison outreach
How do you know if your physician liaison team is delivering the expected return on investment (ROI)? In this article, we explore how to measure the…

Unlock your service line’s potential with a data-driven marketing plan
Discover how to create a data-driven service line marketing plan. Improve customer engagement and drive business growth with data driven marketing…

4 marketing tactics to boost patient acquisition and retention
Learn how to improve patient acquisition and retention. Explore patient retention marketing strategies to boost new patient acquisition and patient…

Discover new opportunities for your products with healthcare market data
Learn how to use data insights within sales and marketing. Explore the potential of data-driven healthcare strategies for success in the competitive…

3 ways MSO and IPA data can help you navigate the physician group market
Looking to navigate the physician group market more effectively? Gain insights into how to leverage MSO and IPA data to improve your marketing…

Look beyond numbers to measure the value of medical affairs
Determining and communicating the value of medical affairs requires qualitative analysis that goes beyond simple numbers.