Definitive Healthcare For Medical Device: Get Inspired By Peer and Competitor Use Cases


When it comes to the commercial success of your devices, identifying and influencing the physicians and health care settings that treat your target patient populations is critical.

But what real-world data insights are other medical device firms using to maximize commercial success?

During this webinar, we shared real-world examples of how your peers and competitors have benefited from:

• Patient journey data, like procedure history and referral patterns

• Physician profiles, including up-to-date diagnoses, procedures, and affiliations

• Diagnosis and treatment claims data to find physicians who see high volumes of targeted patients

Watch this webinar to see how medical device companies find more efficient paths to market, generate insights that power growth, and inform sales and brand tactics when Definitive Healthcare’s datasets are combined.


About the Presenters

Alex Fletcher.jpg


Alex Fletcher

Strategic Account Executive @Definitive Healthcare

Alex Fletcher is a key account executive at Definitive Healthcare with deep domain expertise in the medical device industry. Alex applies that expertise and background to supporting medical device companies as they win, serve, and retain healthcare provider customers. An award-winning sales professional, Alex draws from his own experience in customer success to bring a consultative approach to account management. Alex’s method is to push clients to their next level of maturity in terms of their mastery of the product and the sophistication of their use cases. His reputation for relationship-based selling makes him a sought-out advisor for Definitive clients that are planning their own sales strategies.

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