Originally aired on May 18, 2021
When it comes to the commercial success of your devices, identifying and influencing the physicians and health care settings that treat your target patient populations is critical.
But what real-world data insights are other medical device firms using to maximize commercial success?
During this webinar, we shared real-world examples of how your peers and competitors have benefited from:
• Patient journey data, like procedure history and referral patterns
• Physician profiles, including up-to-date diagnoses, procedures, and affiliations
• Diagnosis and treatment claims data to find physicians who see high volumes of targeted patients
Watch this webinar to see how medical device companies find more efficient paths to market, generate insights that power growth, and inform sales and brand tactics when Definitive Healthcare’s datasets are combined.
Strategic Account Executive @Definitive Healthcare
Alex Fletcher is a key account executive at Definitive Healthcare with deep domain expertise in the medical device industry. Alex applies that expertise and background to supporting medical device companies as they win, serve, and retain healthcare provider customers. An award-winning sales professional, Alex draws from his own experience in customer success to bring a consultative approach to account management. Alex’s method is to push clients to their next level of maturity in terms of their mastery of the product and the sophistication of their use cases. His reputation for relationship-based selling makes him a sought-out advisor for Definitive clients that are planning their own sales strategies.
About Definitive Healthcare Definitive Healthcare delivers data, insights and analytics on the healthcare market to help companies accelerate their go-to-market efforts. We help our clients navigate the increasingly complex healthcare market by delivering an analytics and sales intelligence platform with deep and high-quality information on healthcare facilities and physicians. Our SaaS-based solution combines machine learning and artificial intelligence to generate the insights that our nearly 2,500 customers need to grow their businesses. Definitive Healthcare is backed by Advent International, Spectrum Equity, and 22C Capital. For more information, or to sign up for a free trial, visit https://www.definitivehc.com.