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Pharma’s embrace of real-world data is shaping the future of drug development
Discover how pharmaceutical companies are investing in real-world data to support the drug development process, from clinical trials to applications…

Elevate key opinion leader management efforts with KOL mapping
Identify and engage the right key opinion leaders with KOL mapping. Streamline your KOL management efforts with Monocl ExpertInsight.

7 tips for better physician email marketing
Discover effective strategies for offering email marketing services to doctors. Enhance patient engagement and grow medical practices with targeted…

Breaking down the latest trends in clinical trials
We explore some of the latest trends in clinical trials and consider how these developments could make studies cheaper, faster, and better.

How to measure ROI of physician liaison outreach
How do you know if your physician liaison team is delivering the expected return on investment (ROI)? In this article, we explore how to measure the…

Insider perspectives on medical device sales strategies
Discover medical device sales strategies from industry experts to address challenges in the market, leverage clinician priorities, and demonstrate…

Unlock your service line’s potential with a data-driven marketing plan
Discover how to create a data-driven service line marketing plan. Improve customer engagement and drive business growth with data driven marketing…

4 marketing tactics to boost patient acquisition and retention
Learn how to improve patient acquisition and retention. Explore patient retention marketing strategies to boost new patient acquisition and patient…

Discover new opportunities for your products with healthcare market data
Learn how to use data insights within sales and marketing. Explore the potential of data-driven healthcare strategies for success in the competitive…

The priciest outpatient procedure: The colonoscopy
Discover the average price of an outpatient colonoscopy. Gain insight into how factors like insurance coverage and anesthesia expenses affect the…