How many accountable care organizations (ACOs) are in each state?

Fig 2. Heatmap shows the number of ACOs by state. Data is from the Definitive Healthcare’s ConnectedCareView product. Data accessed October 2025.

How to use ACO data to fuel your healthcare sales and marketing strategy

Sales and marketing professionals can leverage ACO data to sharpen their strategies by focusing on the organizations and decision-makers most responsible for value-based care initiatives. Because ACOs are judged on lowering costs and improving patient outcomes, data on their structure, size, and performance helps identify high-value accounts and the leaders who influence purchasing decisions.

With insight into where an ACO struggles—whether with chronic disease management, readmission rates, or preventive screenings—sales teams can tailor conversations to highlight how their solutions directly address these gaps and support quality benchmarks.

Marketing teams can also personalize campaigns by geography, condition, or performance metrics, ensuring outreach resonates with the ACO’s goals. By tying products and services to shared savings opportunities and measurable improvements in outcomes, organizations can not only target the right prospects but also build credibility and demonstrate ROI in terms that matter most to ACOs, ultimately strengthening engagement and driving adoption.

Are ACOs only for Medicare?

No. While ACOs were originally established as a payment model for Medicare, many private sector health plans have launched their own ACO networks. These ACOs are usually offered as distinct insurance product options available to individuals and employers. Often, they are offered through a health maintenance organization or a preferred provider organization.

Learn more

Healthcare Insights are developed with data from the Definitive Healthcare platform. Want even more insights? Start a free trial today and get access to the latest intelligence on hospitals, physician groups, ACOs, and other providers.