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The Definitive Approach to Healthcare Sales - 101: Codifying the Patient Journey
A playbook for selling to healthcare providers has some of the same chapters you’d see in any B2B sales playbook. Total addressable market defined? Territories built? Check, and check. The similarities go on.
Through the Virtual Looking Glass: Examining The COVID-Driven Rise of Telehealth With Claims
COVID-19 has served as the ultimate catalyst to telehealth and telemedicine; we’ve seen years of regulations around telehealth come undone to respond to the market need of virtual health options. As a result, over 41 million telehealth claims have...
Cancer Centers with the Highest Case Mix Index
Commission on Cancer (CoC) Centers are nationally recognized for data-driven performance measures that improve care quality for patients undergoing cancer treatment. Case mix index (CMI) is an indicator of hospital financial health. A high CMI...
Critical Access Hospitals with the Highest Readmission Rates
Critical access hospitals (CAHs) provide essential care to populations that might not otherwise have healthcare access. To qualify as a critical access hospital, these facilities must be located in a rural area. In rural areas, population density is...
3 Reasons Why A Focused Data Provider Is Pivotal to Healthcare Sales Success
When it comes to selling into hospitals and IDNs, access to demographic data just doesn’t cut it. A healthcare specific data provider arms you with not only the basics - executive contacts, phone numbers, and addresses but also clinical indicators...
COVID-19 As a Digital Transformer: Telehealth Accelerates & There’s No Looking Back
We’ve seen years of regulations around telehealth topple in order to respond to the market need of virtual health options due to COVID-19.
Top 8 Healthcare Industry Trends in 2020 for Sales and Marketing
The best way to sell better in 2020 is to understand the key challenges of your target audience. If you sell to healthcare, that means you need insights into macro and micro trends.
Top Urgent Care Clinics by Patient Population
Outpatient care is becoming a popular alternative to inpatient care. Rather than waiting to make an appointment with a primary care physician or spending hours in an emergency room, patients are seeking care at freestanding outpatient clinics. Urgent...
